Press ReleaseFebruary 27, 2023
Charter Spotlights Commercial Capabilities in New National Campaign Launching Today
“Designed for Business; Built for You” Spots Highlight Spectrum Business® and Spectrum Enterprise™ Offerings for Businesses of All Sizes
STAMFORD, Conn. – Charter Communications, Inc. is showcasing the capabilities of its advanced Spectrum network and its ability to serve businesses of all sizes across its 41-state footprint, from small local retail shops to enterprise-scale companies with massive multi-gigabit data needs, in a new national TV campaign called “Designed for Business; Built for You,” the company announced today.
The campaign represents a collaboration between Charter’s primary customer-facing commercial brands, Spectrum Business, which provides internet, mobile, video and voice services to small and medium-sized businesses; and Spectrum Enterprise, which delivers scalable, fiber technology solutions for government entities and large companies, including over 80% of Fortune 500* companies. The campaign includes broadcast TV, digital and social media commercials and highlights the many ways Spectrum can offer network and connectivity solutions that flex to meet the specific needs of different types of businesses and their leadership teams. These capabilities range from providing an always-on WiFi network for a retail store to run customer credit cards, to supporting a large data center requiring Enterprise services up to 100 gigabits per second.
“We understand the many pain points businesses have in developing a digital infrastructure that supports their needs today, but also readies them for future growth,” said Bill Archer, Executive Vice President and President, Spectrum Enterprise. “Our advanced Spectrum network is designed to help decision makers at businesses of all sizes implement effective solutions that will enable them to thrive in today’s fast-paced and competitive environment.” Added Sharon Peters, Executive Vice President and Chief Marketing Officer for Charter, “Whether you need small business WiFi for a retail store on Main Street, or a dedicated, secure fiber network with high-performance data needs at corporate locations in multiple states, our extensive network capabilities can be an asset to any business. That’s at the heart of what ‘Designed for Business; Built for You’ is all about.”
Charter began airing the new spots today throughout its service area, including major metro areas such as New York City, Charlotte, Raleigh, Dallas and Los Angeles, as well as in mid-sized and smaller markets in Georgia, Kentucky, Maine, Missouri, Montana and Ohio. Charter also continues to enhance its national fiber network for large businesses, with Spectrum Enterprise’s recent launch of Ultra-High Speed Data services, enabling it to offer 100 Gbps speeds everywhere its services are available.
More information about “Designed for Business; Built for You” is available here.
*Claim based on Fortune 500 companies with at least one service from Spectrum Enterprise in service area. Services subject to all applicable service terms and conditions. Restrictions may apply. ©2023 Charter Communications. All rights reserved.
Charter Communications, Inc. (NASDAQ:CHTR) is a leading broadband connectivity company and cable operator serving more than 32 million customers in 41 states through its Spectrum brand. Over an advanced communications network, the Company offers a full range of state-of-the-art residential and business services including Spectrum Internet®, TV, Mobile and Voice.
For small and medium-sized companies, Spectrum Business® delivers the same suite of broadband products and services coupled with special features and applications to enhance productivity, while for larger businesses and government entities, Spectrum Enterprise provides highly customized, fiber-based solutions. Spectrum Reach® delivers tailored advertising and production for the modern media landscape. The Company also distributes award-winning news coverage and sports programming to its customers through Spectrum Networks. More information about Charter can be found at corporate.charter.com.