Press ReleaseSeptember 2, 2020
Spectrum Teams Up with Global Superstar Ozuna for Exclusive Facebook Concert on Saturday, Sept. 5 at 8 P.M. ET
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STAMFORD, Conn. – Spectrum today announced an exclusive concert featuring global reggaeton superstar Ozuna on Saturday, Sept. 5 at 8 p.m. ET. The event, presented by Spectrum Mobile™ for subscribers and non-subscribers of Spectrum services, will be streamed on Facebook.
“I feel very excited to be able to gift my fans an exclusive presentation that they will be able to enjoy from the comfort of their homes,” Ozuna said. “I thank the Spectrum family for this marvelous opportunity to connect me with my people through their digital platforms. We worked on this presentation with a lot of love. You can’t miss it.”
The concert is available to anyone with a Facebook account and will be streamed simultaneously on the Spectrum Latino Facebook page and Ozuna's Facebook page, which currently feature a combined 7.3 million followers. The pre-recorded concert will include fan favorite hits from Ozuna and will be available on the Spectrum Latino YouTube channel, along with original behind-the-scenes content. Fans will be able to re-watch the concert on the Spectrum Latino YouTube channel and Facebook page.
“At a time when fans cannot go to concerts in-person, our collaboration with Ozuna allows us to bring the music to the fans for a truly unforgettable experience with one of Latin music’s biggest stars,” said Marisol Martinez, Vice President of Multicultural Marketing for Charter Communications, Inc., which operates the Spectrum brand. “Ozuna is a fantastic performer, and fans can enjoy this concert from the comfort of their homes or on the go with Spectrum Mobile – the perfect fit for Ozuna fans to stream their favorite music and connect with the people and passions that matter most to them.”
“Collaborative partnerships like these are game-changers, pushing the creative bar to new heights,” said Ruben Leyva, Senior Vice President of Artist Services and Premium Content for Sony Music US Latin. “Premium music content is no longer created in silo. At a time when fans are demanding more and more, Ozuna and Spectrum delivered!”
In addition to celebrating with this exclusive Ozuna concert, Spectrum is kicking off a new multiplatform marketing campaign starring the Puerto Rican singer-songwriter to promote Spectrum Mobile, the fastest-growing mobile provider in the nation, based on Q2 2020 subscriber data. Spectrum Mobile provides the highest-quality experience, value and flexibility, with the fastest overall speeds* combined with Spectrum’s home internet service and nationwide network of WiFi hotspots.
Combined with Saturday’s exclusive concert, Spectrum’s campaign continues the company’s collaboration with Ozuna, who earlier this year helped promote Spectrum’s advanced broadband connectivity and video services. These include Spectrum TV’s Mi Plan Latino, which offers one of the most robust Latino-focused packages of any major cable provider, with more than 140 channels in English and Spanish, and Spectrum TV’s Latino View tier, which features more than 75 channels in Spanish.
More information is available at www.spectrum.com/ozuna.
Please read our Spanish version here.
* “Fastest Overall Speed" claim based on Nielsen Mobile Performance cellular and WiFi speed test results for Spectrum, Verizon, AT&T, T-Mobile and Sprint mobile customers in Spectrum service area from 7/1/2019 to 3/31/2020.
About Spectrum
Spectrum is a suite of advanced communications services offered by Charter Communications, Inc. (NASDAQ:CHTR), a leading broadband connectivity company and cable operator serving more than 30 million customers in 41 states. Over an advanced communications network, the company offers a full range of state-of-the-art residential and business services including Spectrum Internet®, TV, Mobile and Voice.
For small and medium-sized companies, Spectrum Business® delivers the same suite of broadband products and services coupled with special features and applications to enhance productivity, while for larger businesses and government entities, Spectrum Enterprise provides highly customized, fiber-based solutions. Spectrum Reach® delivers tailored advertising and production for the modern media landscape. The company also distributes award-winning news coverage, sports and high-quality original programming to its customers through Spectrum Networks and Spectrum Originals. More information about Charter can be found at corporate.charter.com.
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Leslie Byxbee